Garage Invention Transforms Wheelchair Life

A Simple Idea? Not Quite

A lot of people look at a product like this and think, “That’s simple.”

But simple doesn’t mean easy. And it definitely doesn’t mean quick.

This started the way many...

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I’d Rather Spend Money On Marketing!

The Common Thought: “I’d Rather Spend on Marketing”

“I’d rather spend my money on marketing.”

I hear this all the time, and honestly, I understand where it’s coming from. You’ve built something new, something you’re excited about, and your first instinct is to...

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Can You Legally Trademark Surnames?

Can You Trademark Your Last Name?

You start a business. Simple idea. You want to use your last name as the brand.

Seems fair, right?

“Can I trademark it? Like Disney. Like Hershey.”

Short answer?
No. Not usually.

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Dr. Bill Andrews on Telomeres, Longevity Science, and the Quest to Reverse Aging | Bold Inventor Show

What if aging isn't inevitable?

In this fascinating episode of the Bold Inventor Show, hosts J.D. Houvener and Matt Kulseth sit down with Dr. Bill Andrews, renowned scientist, inventor, and founder of Sierra Sciences. With decades of research focused on telomeres and telomerase, Dr. Andrews shares...

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I’ll Bootstrap Without Legal Costs

Starting Point: The Bootstrap Mindset

Have you ever heard someone say, “I’ll just bootstrap it and deal with legal stuff later”?

I hear that a lot. And to be fair, it makes sense at first.

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