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Using Your Last Name as a Trademark

Let’s say you start a business and decide to use your last name. It feels personal. It feels honest. In many ways, it feels like the most natural choice you could make.

No Investors Yet? You’re Not Alone

“I don’t have any investors yet.”

That sentence comes up a lot in early inventor conversations. It’s usually said with a mix of doubt and frustration, like the idea is already behind...

Using Your Last Name as a Trademark

You’re thinking about starting a business and using your last name as the brand. It feels natural. It’s yours, after all. It carries identity, family history, maybe even reputation.

But when...

The Cost Feels Like Too Much

“The filing fees alone are too much.”

I hear that all the time, and I don’t brush it off. It’s a real concern.

When people first look at patent...

Have you ever said to yourself, “I’m not a real inventor. I’m just a regular person with an idea”?

I hear that a lot. People underestimate themselves. They see a spark of curiosity or a small idea and think, “That’s not enough. I’m not special.”

Here’s...