JD Houvener

Business Method Patent

Business Method Patent

Your business method often starts with an idea. This idea is a materialized process that often blends software automation with more traditional business methodology. Ergo, your business method is an organized body of ideas; your business identity that brings about a useful and significant product in the economic aspect. Just imagine this: in terms of …

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What is a trade dress?

What is Trade Dress

Trade dress is an area of trademark law that is often overlooked. Many business owners and entrepreneurs are familiar with copyrights and trademarks, but very few realize how valuable a trade dress can be in terms of protecting and defining their brand. Trade dress capitalizes on the fact that a product’s appearance is very indicative …

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Continuation & Divisional Patent Applications – Build a Patent Family!

Well, you see two single young patents meet up with one another, sparks fly…and before long, they get married, and have a bunch of patent children crawling around!  … I hope you’re laughing, or at least scoffing at my cheesy patent humor.   Of course, this is not the correct portrayal of what it means to …

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trademark, copyright, trade secret, patent difference

What’s the Difference Between Patents, Trademarks, Copyrights, and Trade Secrets?

As you probably guessed, a LOT! … well, at least to an Intellectual Property (IP) Attorney like me. From where I stand, the differences are MASSIVE. But to you, these terms may seem like legalese that all blends together… Plus, with social media, news outlets, non-attorney “experts” and do-it-yourself gurus publishing videos/blogs/articles all over the …

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The Ultimate Utility Patent Guide: What it is & What it Protects

It’s easy sometimes to be long-winded in the law… so, here’s the short and sweet answer: 20 Year Monopoly: A utility patent gives an inventor (or their assignees) exclusive rights to prevent anyone else from making, using, selling or importing their invention for 20 years from the earliest filing date. Protects Functionality: Utility patents protect …

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Advantages of Trademarks

Top Advantages of Trademarks

When it comes to how customers interact with your brand, trademarks are one of the most important to get right. So what are some benefits of trademarks? Short, sweet, and to the point, a strong trademark goes a long way to adding value to your brand, as well as letting your customers know what your …

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